ABOUT JUNG HAUS CPG
OUR APPROACH
Jung Haus CPG was founded on a simple belief: founder-led natural brands deserve the same level of strategic sales expertise as larger companies, delivered in a way that respects your vision and preserves your capital. After helping dozens of emerging brands navigate the complex world of specialty retail, I recognized that many founders face the same challenges: limited resources, overwhelming broker relationships, and uncertainty about promotional strategy. Jung Haus bridges this gap by providing fractional sales leadership that combines strategic vision with hands-on execution—giving you the confidence to grow without the overhead of a full-time sales director.
MEET JORDAN
With over 10 years in the natural products industry, Jordan Newhart brings a rare blend of retail, brokerage, and founder experience to every client relationship.
As a senior sales strategist, Jordan has helped numerous brands scale from local shelves to national placement—leading promotional planning, buyer outreach, and retail execution across major markets including Central Texas and the West Coast.
On the retail side, he led category management and vendor operations for a leading natural grocery group in Northern California, managing over 100 supplier relationships and driving sustained sales growth.
Jordan also launched and scaled a CPG startup from the ground up, growing it to six-figure annual revenue with placements in premium retailers across the West Coast.
This hands-on perspective—from retail floors to brand launches to broker strategy—gives Jordan a uniquely holistic approach to CPG consulting. He helps lean teams move fast, act strategically, and grow with purpose.
My approach combines strategic vision with hands-on execution—because founder-led brands deserve expert guidance that respects their vision and preserves their capital.
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